{"id":3418,"date":"2026-09-20T15:15:56","date_gmt":"2026-09-20T15:15:56","guid":{"rendered":"https:\/\/investudia.com\/?page_id=3418"},"modified":"2026-09-27T13:09:07","modified_gmt":"2026-09-27T13:09:07","slug":"sobre-investudia","status":"publish","type":"page","link":"https:\/\/investudia.com\/en\/sobre-investudia\/","title":{"rendered":"About INVESTUDIA"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"3418\" class=\"elementor elementor-3418\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ff4b6d4 e-flex e-con-boxed e-con e-parent\" data-id=\"ff4b6d4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21ef204 elementor-widget elementor-widget-image\" data-id=\"21ef204\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"103\" src=\"https:\/\/investudia.com\/wp-content\/uploads\/2026\/08\/IMG-DE-EMPRESA-300x103.png\" class=\"attachment-medium size-medium wp-image-3064\" alt=\"img de empresa\" srcset=\"https:\/\/investudia.com\/wp-content\/uploads\/2026\/08\/IMG-DE-EMPRESA-300x103.png 300w, https:\/\/investudia.com\/wp-content\/uploads\/2026\/08\/IMG-DE-EMPRESA-1024x351.png 1024w, https:\/\/investudia.com\/wp-content\/uploads\/2026\/08\/IMG-DE-EMPRESA-768x263.png 768w, https:\/\/investudia.com\/wp-content\/uploads\/2026\/08\/IMG-DE-EMPRESA-1536x526.png 1536w, https:\/\/investudia.com\/wp-content\/uploads\/2026\/08\/IMG-DE-EMPRESA-2048x701.png 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\"  title=\"About INVESTUDIA\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7879981 elementor-widget elementor-widget-heading\" data-id=\"7879981\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About INVESTUDIA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-65da80f e-flex e-con-boxed e-con e-parent\" data-id=\"65da80f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-655570d elementor-widget elementor-widget-html\" data-id=\"655570d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div style=\"max-width:1100px;margin:0 auto;font-family:Arial,Helvetica,sans-serif;color:#172033;\">\r\n\r\n  <!-- QU\u00c9 ES INVESTUDIA -->\r\n  <div style=\"padding:36px 40px;background:#f6f9fc;border:1px solid #d9e2ec;border-radius:16px;margin-bottom:22px;\">\r\n\r\n    <div style=\"font-size:13px;font-weight:700;letter-spacing:0.7px;color:#3478bd;text-transform:uppercase;margin-bottom:14px;\">\r\n      What is INVESTUDIA?\r\n    <\/div>\r\n\r\n    <p style=\"margin:0 0 16px 0;font-size:20px;line-height:1.6;color:#172033;font-weight:600;\">\r\n      INVESTUDIA is an independent firm specialising in applied research, evaluation, organisational learning and knowledge transfer.\r\n    <\/p>\r\n\r\n    <p style=\"margin:0;font-size:16px;line-height:1.75;color:#475467;max-width:930px;\">\r\n      Our work is built around a central question: how do we obtain information, transform it into knowledge, and use, evaluate, and communicate that knowledge in social, educational, professional, and organisational contexts?\r\n    <\/p>\r\n\r\n  <\/div>\r\n\r\n\r\n  <!-- DESDE D\u00d3NDE TRABAJAMOS -->\r\n  <div style=\"padding:34px 38px;border:1px solid #d9e2ec;border-radius:14px;margin-bottom:22px;background:#ffffff;\">\r\n\r\n    <div style=\"font-size:13px;font-weight:700;letter-spacing:0.7px;color:#3478bd;text-transform:uppercase;margin-bottom:16px;\">\r\n      Our approach\r\n    <\/div>\r\n\r\n    <p style=\"margin:0 0 14px 0;font-size:16px;line-height:1.75;color:#475467;\">\r\n      Our work draws on <strong>sociology,<\/strong>research methodology, and the learning sciences, integrating technological tools and artificial intelligence when they add real value to the process.\r\n    <\/p>\r\n\r\n    <p style=\"margin:0;font-size:16px;line-height:1.75;color:#475467;\">\r\n      We analyse phenomena, contexts, and behaviours without separating data from the people, organisations, and conditions in which they arise.\r\n    <\/p>\r\n\r\n  <\/div>\r\n\r\n\r\n  <!-- CONOCIMIENTO -->\r\n  <div style=\"padding:34px 38px;border-left:4px solid #3478bd;background:#f4f8fc;border-radius:0 14px 14px 0;margin-bottom:22px;\">\r\n\r\n    <div style=\"font-size:13px;font-weight:700;letter-spacing:0.7px;color:#3478bd;text-transform:uppercase;margin-bottom:16px;\">\r\n      How we understand knowledge\r\n    <\/div>\r\n\r\n    <div style=\"font-size:24px;font-weight:600;line-height:1.4;color:#172033;margin-bottom:18px;\">\r\n      Information is not knowledge.\r\n    <\/div>\r\n\r\n    <div style=\"font-size:16px;line-height:1.9;color:#475467;\">\r\n      Data need context.<br>\r\n      A source needs to be evaluated.<br>\r\n      A result needs to be interpreted.<br>\r\n      And knowledge only becomes valuable when it can be understood, used, and communicated.\r\n    <\/div>\r\n\r\n    <p style=\"margin:18px 0 0 0;font-size:16px;line-height:1.75;color:#475467;\">\r\n      Our services are built on this principle.\r\n    <\/p>\r\n\r\n  <\/div>\r\n\r\n\r\n  <!-- PRINCIPIOS -->\r\n  <div style=\"padding:34px 38px;border:1px solid #d9e2ec;border-radius:14px;margin-bottom:22px;background:#ffffff;\">\r\n\r\n    <div style=\"font-size:13px;font-weight:700;letter-spacing:0.7px;color:#3478bd;text-transform:uppercase;margin-bottom:20px;\">\r\n      How we approach our work\r\n    <\/div>\r\n\r\n    <div style=\"display:flex;flex-wrap:wrap;gap:16px;\">\r\n\r\n      <div style=\"flex:1 1 230px;padding:22px;background:#f8fafc;border:1px solid #e3e8ef;border-radius:12px;\">\r\n        <div style=\"font-size:16px;font-weight:700;color:#172033;margin-bottom:8px;\">\r\n          Rigour before appearance\r\n        <\/div>\r\n        <div style=\"font-size:14.5px;line-height:1.7;color:#475467;\">\r\n          We distinguish between data, evidence, interpretation, and conclusions.\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div style=\"flex:1 1 230px;padding:22px;background:#f8fafc;border:1px solid #e3e8ef;border-radius:12px;\">\r\n        <div style=\"font-size:16px;font-weight:700;color:#172033;margin-bottom:8px;\">\r\n          Context before simplification\r\n        <\/div>\r\n        <div style=\"font-size:14.5px;line-height:1.7;color:#475467;\">\r\n          We analyse results within the conditions in which they are produced.\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div style=\"flex:1 1 230px;padding:22px;background:#f8fafc;border:1px solid #e3e8ef;border-radius:12px;\">\r\n        <div style=\"font-size:16px;font-weight:700;color:#172033;margin-bottom:8px;\">\r\n          Technology with judgement\r\n        <\/div>\r\n        <div style=\"font-size:14.5px;line-height:1.7;color:#475467;\">\r\n          We use AI and digital tools as support, not as a substitute for professional judgement.\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div style=\"flex:1 1 230px;padding:22px;background:#f8fafc;border:1px solid #e3e8ef;border-radius:12px;\">\r\n        <div style=\"font-size:16px;font-weight:700;color:#172033;margin-bottom:8px;\">\r\n          Understandable results\r\n        <\/div>\r\n        <div style=\"font-size:14.5px;line-height:1.7;color:#475467;\">\r\n          Research does not end when a report is delivered: the results must be understandable, usable and, when the project requires it, turned into internal capacity for continued evaluation and improvement.\r\n        <\/div>\r\n      <\/div>\r\n  <\/div>\r\n\r\n<\/div><div style=\"max-width:1100px;margin:0 auto;font-family:Arial,Helvetica,sans-serif;color:#172033;\">\r\n\r\n  <!-- QUI\u00c9N DIRIGE INVESTUDIA -->\r\n  <div style=\"padding:36px 40px;background:#ffffff;border:1px solid #d9e2ec;border-radius:16px;box-shadow:0 4px 18px rgba(25,55,90,0.05);\">\r\n\r\n    <div style=\"font-size:13px;font-weight:700;letter-spacing:0.7px;color:#3478bd;text-transform:uppercase;margin-bottom:18px;\">\r\n      Who leads INVESTUDIA\r\n    <\/div>\r\n\r\n    <div style=\"padding:28px 30px;background:#f4f8fc;border-left:4px solid #3478bd;border-radius:0 12px 12px 0;\">\r\n\r\n      <p style=\"margin:0 0 18px 0;font-size:18px;line-height:1.8;color:#172033;\">\r\n        <strong>My name is Laura and I am the Director of INVESTUDIA, a research project born from curiosity and from a simple question: how can we improve the way we inform ourselves, build knowledge, and learn?<\/strong>\r\n      <\/p>\r\n\r\n      <p style=\"margin:0 0 18px 0;font-size:16px;line-height:1.8;color:#475467;\">\r\n        Our work is grounded in sociological methodology and in the research and intervention traditions of social work. These two disciplines share a social perspective: observing rigorously, asking good questions, analysing context, and never losing sight of the fact that research findings should help us understand and improve real situations.\r\n      <\/p>\r\n\r\n      <p style=\"margin:0 0 18px 0;font-size:16px;line-height:1.8;color:#475467;\">\r\n        My professional experience has taken place both in research and in the field. I have participated in studies, designed projects, worked directly with people of all ages across different areas of social intervention, and also experienced the most immediate forms of direct contact with people, from conducting street surveys to working in cold sales.\r\n      <\/p>\r\n\r\n      <p style=\"margin:0 0 18px 0;font-size:16px;line-height:1.8;color:#475467;\">\r\n        That experience has shaped the way INVESTUDIA works: <strong>first, we observe and ask questions; then we analyse methodically, and finally we transfer tools and criteria so that teams can continue with greater autonomy.<\/strong>\r\n      <\/p>\r\n\r\n      <p style=\"margin:0;font-size:16px;line-height:1.8;color:#475467;\">\r\n        We aim to provide a rigorous, clear, and applicable service that maintains scientific standards without losing sight of the people, organisations, and contexts being studied.\u201d \r\n      <\/p>\r\n\r\n    <\/div>\r\n\r\n<!-- CIERRE -->\r\n  <div style=\"padding:30px 34px;background:#eef6fc;border:1px solid #cddfec;border-radius:14px;text-align:center;\">\r\n\r\n    <div style=\"font-size:22px;font-weight:600;line-height:1.5;color:#172033;\">\r\n      INVESTUDIA applies scientific rigour to specific professional and business situations, combining research, analysis, and technology while recognising that, even in the age of AI, decisions remain human.\r\n    <\/div>\r\n\r\n  <\/div>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Sobre INVESTUDIA Qu\u00e9 es INVESTUDIA INVESTUDIA es una firma independiente de investigaci\u00f3n aplicada, evaluaci\u00f3n, aprendizaje organizacional y transferencia del conocimiento. Trabajamos sobre una pregunta central: c\u00f3mo obtenemos informaci\u00f3n, c\u00f3mo la transformamos en conocimiento y c\u00f3mo la utilizamos, evaluamos y transmitimos en contextos sociales, educativos, profesionales y organizativos. Desde d\u00f3nde trabajamos Nuestro enfoque parte de la&#8230;<\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"hide","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-3418","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/investudia.com\/en\/wp-json\/wp\/v2\/pages\/3418","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/investudia.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/investudia.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/investudia.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/investudia.com\/en\/wp-json\/wp\/v2\/comments?post=3418"}],"version-history":[{"count":16,"href":"https:\/\/investudia.com\/en\/wp-json\/wp\/v2\/pages\/3418\/revisions"}],"predecessor-version":[{"id":3647,"href":"https:\/\/investudia.com\/en\/wp-json\/wp\/v2\/pages\/3418\/revisions\/3647"}],"wp:attachment":[{"href":"https:\/\/investudia.com\/en\/wp-json\/wp\/v2\/media?parent=3418"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}